LT 7.1 Print preparation

LT 7.1 Print preparation

  • «Use the magazine-style brochure that you designed in Module 5. Add a spot varnish to the cover and change the design to use a spot colour (you are welcome to make layout changes if you want to).
  • Make use of your checklist that you designed and prepare the file for print.
  • Decide what paper weight and type you will use. 
  • Decide what type of binding you will use, for example, saddle stitch, perfect bind, etc. Do some research about the options available and elaborate on why you chose this method.
  • Upload the print-ready PDF to your blog and post screenshots of your packaged files and instructions.«

Print preparation check list:

  • Read through project and check spelling
  • Check for errors in document
  • Check right document size and bleed
  • Check colors, CMYK, pantone, spot, rich black etc
  • Check image resolution
  • Check DPI
  • Save as high resolution PDF

I first added a spot color to the title on the front page, and I chose a burnt orange for this. I forgot to take screenshots of the process but I will explain step by step.

  1. I marked the text, clicked «type» and then «create outlines».
  2. I created a new layer and named it «SPOT VARNISH», then dragged the layer to the top
  3. Then I created a new swatch, chose the color I wanted and named it SPOT VARNISH.
  4. I selected the text again, made a copy, selected the new spot layer and paste in place.

After this I exported the file as PDF and packaged the file.

There is a lot of different papertypes and weights to choose from, but for this brochure I am thinking glossed paper is the best choice since it mainly consists of pictures. For the paperweight or GSM (grams per squaremetre) I would go for around 150 for a brochure like this. Regular A4 paper sheets usually have a GSM of 80, and brochures and magazines should be a bit thicker than that. The heavier the weight, the thicker the sheet, and thicker sheets feel a bit more exclusive and more durable.

For the binding of the brochure I would chose saddle stitch, which is the most used binding for magazines, booklets etc. If the brochure had more pages I would go for perfect bound as that is better for brochures and magazines consisting of more than 68 pages. Saddle stitch is best for low page count, pages in multiples of 4, and make the magazine easily lie flat when opened which is good for content that spreads over two pages.

Sources:

Saddle Stitch Versus Perfect Bound

Papers for Printing: Most Popular Paper Weights for 6 Printed Products.

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