Ask two friends or family members to pick a nice-looking website at random. Study the website and answer these questions:
- What type of website are we looking at?
- Which industry is this website in?
- What is its purpose?
- Which different types of content are used?
- How is the content presented?
Pay attention to how the website looks visually and try to identify if there are any common design trends you might pick up on. Ask yourself if these design trends are common to a certain industry or type of brand? It’s also likely that certain designed trends are common to specific target audiences.
Friend #1 chose https://730.no
What type of website are we looking at?
730.no is a website for popculture news.
Which industry is this website in?
Online newspaper, mostly fashion and music industry.
What is its purpose?
The purpose for this website is to keep young adults updatet on the latest news in pop culture, celebrities, fashion, music, movies etc.
Which different types of content are used?
A lot of pictures and big titles for the most part, which serves as links for the actual articles.
How is the content presented?
The content is presented like most online newspapers, with the logo, search bar and links for different content at the top of the page, and titles and pictures leading to different articles. The biggest and newest articles at the top with bigger pictures than the rest.
Friend #2 chose https://www.ymeuniverse.com
What type of website are we looking at?
Yme is an e-commerce website which sells clothing and accessories from different brands. They also have a physical shop.
Which industry is this website in?
This website is operating in the fashion industry.
What is its purpose?
The purpose of the website is to sell their products and inform about new launches and collections.
Which different types of content are used?
The website consists mostly of pictures, since they are selling products. It contains very little text.
How is the content presented?
The content is presented very nicely and clear. They have links for the different content at the top, and big nice pictures that showcases their products in a good way.
AHV design 